It Took 10 Years, But G.I. Joe Finally Has A Great Movie Future



  • The crossover between Transformers and G.I. Joe in “Transformers: Rise of the Beasts” opens up new possibilities for both franchises to grow and explore different characters and storylines.
  • G.I. Joe’s inclusion in the Transformers film series sets them up to be part of a bigger universe and provides potential for a strong crossover storyline.
  • The crossover with Transformers saves the G.I. Joe franchise from a potential third reboot and allows it to be part of bigger events, providing a boost in interest and reinvigorating the franchise.



After a decade-long wait, the G.I. Joe franchise finally has a great movie future thanks to Transformers: Rise of the Beasts. G.I. Joe Retaliation came out in 2013 to middling reviews, leaving its strength as a franchise in jeopardy, and another G.I. Joe film wouldn’t come out until 2021, when Henry Golding starred as Snake Eyes. Due to a combination of factors, including the Covid-19 pandemic, a weak storyline, and divisive creative decisions, Snake Eyes didn’t do well, leaving fans wondering if G.I. Joe 3 would ever happen, and the future of the action franchise continued to be in dire straights.

Thanks to Transformers: Rise of the Beasts, it doesn’t matter that the previous two G. I. Joe movies bombed. The Transformers franchise has had its fair share of highs and lows, but it’s been on an upswing now that the Transformers timeline has a lot of room to explore different characters and storylines. There are plenty of Transformers yet to appear in the films, and now with the inclusion of G.I. Joe characters in the eighth installment in the film series, there’s a chance for both franchises to grow together in the ultimate crossover.

Transformers Sets Up G.I. Joe As Supporting Characters In New Trilogy

Anthony Ramos as Noah and Mirage in Transformers 7.

After the main storyline there’s a surprising twist in the closing moments of Transformers: Rise of the Beasts, where Noah Diaz, the main human character helping the Autobots gets a potential offer from the G.I. Joe. The Transformers’ crossover with G.I. Joe sets them up to be part of a bigger universe than they would be on their own. Of course, the tantalizing teaser sets up some big questions about G.I. Joe’s movie future, such as how the Joes would work with the Autobots, but the concept has a lot of potential, particularly since both franchises are tied to some of the biggest toy lines in history.

No characters from the G.I. Joe franchise actually appeared in the film, and it’s not clear yet if any of the original cast, like Channing Tatum would decide to return. But given that the series are both very similar in tone, and the Joes have integrated massive amounts of advanced technology into their storylines, it makes sense that in this mid-90s timeline, some of the research in the Joe program could be inspired by Autobot tech.

G.I. Joe Appearing In Transformers Movies Is Better Than A Third Reboot

An image of Optimus Prime from Transformers and the G.I. Joe cast

The G.I. Joe movies were heading for a third reboot after Snake Eyes underperformed, but the crossover with Transformers’ will mean that the franchise won’t have to be carried on its own merit. Bolstered by a stronger IP, it can be part of even bigger events, from the Earth-based to the intergalactic. The crossover also takes the pressure off for a third film which, given its budget and the cost of an ensemble piece, could disappoint at the box office again and kill the franchise for good.

Thanks to Transformers: Rise of the Beasts reinvigorating interest in Michael Bay’s films, the Transformers franchise has already had another film in the timeline greenlit. With the strong personalities of the Autobots and Decepticons, combined with the Joes and members of Cobra, there’s no end to the storytelling combinations. And now with the G.I. Joes, it’s going to be every kid’s dream to see their favorite heroes come together with the best visual effects.